A collaborative platform for an inclusive blue and water tourism economy.

The Africa Coastal Marine & Maritime Tourism Alliance (ACMMTA) brings together organisations that can strengthen tourism experiences, investment, skills and enterprise development along Africa’s coastlines and inland waterways.

Through sector convenings and practical partnerships, the Alliance helps turn shared intent into market access, destination collaboration and sustainable opportunities for communities and tourism businesses.

Mr Lusanda Fibi, Chairman of ACMMTA
ChairmanMr Lusanda Fibi
Mr Itumeleng Magongoa, Chief Executive Officer of ACMMTA
Chief Executive OfficerMr Itumeleng Magongoa

One connected coastal, marine and inland waterways economy.

Africa’s water-tourism economy extends far beyond leisure on the water. It links destinations, infrastructure, environmental management, skills, culture, trade and local enterprise. ACMMTA works across this full value chain so that investment and tourism growth create lasting benefits.

Coastal & marine tourism

Beaches, marine wildlife, coastal routes, boating, sailing, diving, surfing and community-based experiences turn natural and cultural assets into year-round visitor demand.

Cruise & maritime gateways

Ports, harbours and cruise terminals connect tourism with transport, hospitality, shore excursions, retail, logistics and destination marketing.

Inland waterways

Dams, rivers, lakes and wetlands support boat tours, fishing, paddling, adventure, events, accommodation and rural destination development.

Enterprise & investment

The value chain creates space for tour operators, guides, suppliers, caterers, transport businesses, artisans, accommodation providers and investors.

Skills & innovation

Marine safety, hospitality, digital marketing, destination management, research and technical training prepare young people for new careers and businesses.

Conservation-led growth

Healthy oceans and waterways are the foundation of the visitor economy. Responsible development must protect biodiversity and strengthen community stewardship.

Enabling environmentPolicy · infrastructure · safety · investment
Visitor experiencesCoasts · oceans · harbours · rivers · dams
Inclusive outcomesJobs · SMEs · skills · community benefit

Choose how your organisation can participate.

Partnerships are shaped around shared outcomes. Public, institutional and strategic partners may enter into an MOU or MOA with the Alliance, while qualifying SMEs may join through the SME Alliance programme.

01

Strategic Alliance

For public institutions, tourism authorities, academic institutions and sector bodies ready to formalise collaboration through an MOU or MOA.

Start an application
02

Industry Alliance

For established operators, investors and private-sector organisations contributing market access, expertise and investment capacity.

Start an application
03

SME Alliance

For tourism SMEs seeking industry connections, market exposure and participation in alliance programmes. A joining fee applies after approval.

Start an application

Africa Coastal Marine & Maritime Tourism Trade Market

Successfully launched in Nelson Mandela Bay in 2025 and hosted again in 2026, the Trade Market connects destinations, buyers, tourism businesses, sector leaders and young people around Africa’s growing water-tourism value chain.

Nelson Mandela Bay, South Africa
2025Inaugural edition

The first Trade Market established a dedicated platform for coastal, marine and maritime tourism collaboration.

2026Second annual edition

The programme returned to Nelson Mandela Bay, growing its industry, destination and youth-development reach.

Coastal & Inland Waterways Tourism Investment Summit

Where investment conversations meet destination opportunity.

The Summit convenes government, investors, operators, communities and knowledge partners to advance bankable, sustainable tourism opportunities around Africa’s coastlines, dams, rivers and waterways.

2025

Hartbeespoort Dam

North West, South Africa

2026

Gariep Dam

Free State, South Africa

Investing in the future of coastal and inland waterways tourism.

Watch the official Gariep Dam Summit feature, capturing the voices, destination opportunities and partnerships advancing an inclusive water-tourism economy.

Full feature · 7 minutes

Trade Market reports

Read the official post-event reports for the first two editions of the Africa Coastal Marine & Maritime Tourism Trade Market.

Cover of Inaugural Trade Market Report
2025 · Nelson Mandela Bay

Inaugural Trade Market Report

14–16 April 2025 · Tramways Building

367 delegates40 exhibitorsR2.3m reported direct spend
Open report
Cover of Second Annual Trade Market Report
2026 · Nelson Mandela Bay

Second Annual Trade Market Report

18–20 March 2026 · Nelson Mandela Bay Stadium

700 delegates+51% exhibitor growthR1.75m reported direct spend
Open report

2026 Gariep Dam Summit presentations

Access the official programme and presentations shared at the Coastal & Inland Waterways Tourism Investment Summit, held at Gariep Dam in September 2026.

Gariep Dam · September 2026

Official Summit Programme

2nd Annual Coastal & Inland Waterways Tourism Investment Summit

PDF · 363 KBDownload
Gariep Dam · September 2026

Gariep Dam: A Development Perspective

Lake Gariep Development Initiative

PPTX · 7.2 MBDownload
Gariep Dam · September 2026

Inland Waterways Tourism Research & Innovation

Dr Lynn C. Jonas · Nelson Mandela University

PDF · 1.6 MBDownload
Gariep Dam · September 2026

Stimulating Economic Growth Through B-BBEE Funding

Nokuthula Moloi · National Empowerment Fund

PPTX · 16.4 MBDownload
Gariep Dam · September 2026

Unlocking Coastal & Marine Tourism Investment

Andile Mlawu · Northern Cape Department of Economic Development and Tourism

PPTX · 5.4 MBDownload
Gariep Dam · September 2026

Inland Waterways Investment Presentation

Coastal, Marine & Waterways Investment Summit

PPTX · 9.2 MBDownload
Gariep Dam · September 2026

Water Pool in the Context of Tourism & Hospitality

Dr Fumene George Tsibani

PDF · 11.7 MBDownload

Figures are presented as reported in each event report and may use different estimation methods.

Bring your organisation into the conversation—and the work.

Tell us about your organisation and the kind of partnership you are seeking. The Alliance team will review your application and contact you about the appropriate next step.

  1. 1
    Submit your interestComplete the application form.
  2. 2
    Alliance reviewWe assess strategic fit and participation category.
  3. 3
    Formalise the partnershipMOU, MOA or SME joining process, as applicable.

Alliance partner application

Submitting this form does not create an automatic partnership or payment obligation.